flora magazine Your Source for design ideas and techniques


Unveiled in 2001, Flora Magazine is the floral industries premier design publication. In Flora, the designs take center stage. This 4-color glossy magazine is unique in that it focuses on floral design techniques, trends and innovation. Today’s top floral designers and educators are featured leaving readers informed and inspired. Sections include Assembly Required, a “how to” guide on various floral designs; We Gather Here Today, focusing on everything you need to know about creating fabulous wedding and party events; EMT – Essential Marketing Techniques every flower shop needs; Floral Farewells, covering important information on sympathy trends and designs; Flora University, the latest from researchers in the industry; FYI, what’s new and how to get it; and POV –A Point of View approach regarding current hot topics from the industries leading professionals.


Flora Magazine is published seven times a year: January-February, March-April, May-June, July-August, September-October, November-December. The special seventh issue is dedicated exclusively to weddings and special events and premiers in July 2008.



To subscribe, click here, print out the form and fax or mail it back to us.


For information on advertising in Flora Magazine, contact

Eric J. Benjamin at eric@cenflo.com or

Steele Baughman at advertising@cenflo.com